One minute with … Lucas Brinkman

One minute with … Lucas Brinkman

January 3, 2020 Off By esential1@
0:01

Interviewer: Who are you?

0:04

Lucas Brinkmann: I’m Lucas Brinkmann, CEO of Wavemaker, Germany, Austria, and Switzerland.

0:10

Interviewer: Why do you love your line of work?

0:11

Lucas Brinkmann: I like to transform.

0:14

I like to create, to move things.

0:16

This is exactly my task right now as a CEO.

0:18

Interviewer: What is your professional mantra?

0:19

Lucas Brinkmann: Being honest.

0:22

Interviewer: What’s the best professional wisdom anyone’s ever given you?

0:25

Lucas Brinkmann: Wow, that’s a good one.

0:27

I need to translate this from German into English.

0:28

Interviewer: Say it in German.

0:30

Lucas Brinkmann: Der Weg ist das Ziel.

0:31

[English translation: The way is the goal.]

0:32

Interviewer: When do you get your best ideas?

0:40

Lucas Brinkmann: Normally outside of the business, just having a quiet minute, either in the train or in the car or on the weekend.

0:42

Interviewer: When you hit a creative block, how do you unstick yourself?

0:43

Lucas Brinkmann: Listening to music.

0:47

Interviewer: If you hadn’t chosen this career path, what do you think you’d be doing right now?

0:49

Lucas Brinkmann: I would restore old cars.

0:51

I’m a fan of old cars since I was a student.

0:52

Interviewer: What do you like about them?

0:59

Lucas Brinkmann: I like old cars, because it’s exactly the contrast to the fast-developing throwaway economics today.